Juicy Couture Couture darhling!

| 11 December , 2009 | 1 Reply

I was so excited to have been invited to the launch of Juicy Couture’s new fragrance, Couture Couture, held at the Tea Room in Sydney’s historical QVB.

I can’t tell you how much fun it was and for me so far it’s been the best launch I’ve been too! We waited (patiently) behind gold curtains in this room below until all was revealed … we walked into an Alice in Wonderland playground filled to the brim of fun and frivolity and delectable little bites of sweet nothings that Sassi girls just love!

Juicy Launch 12

Juicy Launch 01

Juicy Launch 10

We were waited on by the gorgeous Bunny Kids … serving us tea and bubbles!  Perfect!  And the very attentive Mr Man in stilts!

Juicy Launch 05

Juicy Launch 07

And entertained by the amazing (as reported here a few months ago) and uber talented contortionist Bree Robertson … I can’t tell you how amazing she was in real life!  And how cute was the pink piano?

Juicy Launch 03

Juicy Launch 06

So what were we there for again?  Ahh yes the launch of the new Juicy Couture fragrance and body range, Couture Couture.  It will be on our shelves in April 2010, yes I know it’s a long wait but the way 2009 went April will be here next week!  We were lucky enough to be treated to a bottle and I’m a fan.

Juicy Launch 11

Are you a Juicy Girl?  Juicy girls don\’t have to do what they\’re told.  They break the rules with style: a delicious eau de parfum in a sparkling flaçon, all zipped up with Juicy J and Love G&P charms and a shining, golden cap.

Created by Perfumer Honorine Blanc from Firmenich it is made with the following notes:

  • TOP: Succulent pink grape accord, natural orange flower and mandarin
  • HEART: Blushed plum, honeysuckle and star jasmine
  • BACK: Creamy sandalwood, amber and rich vanilla.

Juicy Couture Couture 04

Eau de Parfum Spray comes in three sizes: 30ml RRP $85; 50ml RRP $120; 100ml RRP $160.

Couture Couture came about after the success of Pam & Gaela’s two previous Juicy fragrances; Juicy Couture and Viva La Juicy.  Represented by an ‘it girl\’ fragrance named Couture Couture inspired by Zoe, everywhere Zoe goes the party follows.  So:

  • DO THE DON\’TS&
  • SHOW OFF,
  • BE LOUD,
  • DRIVE FAST,
  • TALK TO STRANGERS,
  • MAKE A SCENE,
  • LOVE LIFE!

Mix it with love & make the world smell good!

Juicy_couture_prodotti

Also in the collection:  Body Lotion 200ml RRP$65; Shower Gel 200ml RRP$55.00; Body Crème (limited edition) 200ml RRP$75; Sugar Scrub (limited edition) 285g RRP$75; Dusting Powder (limited edition) 96g RRP$75; Dry Oil Spray (limited edition) 200ml RRP$65; Solid Perfume Bracelet (limited edition) RRP$85 and to top it all off the most decadent of all … drum roll … Candle in Crystal Goblet (limited edition) RRP$500 (it’s massive just so you know).

Juicy Ad Campaign

So there you have it, Couture Couture will be available from 11th April 2010 at all David Jones, selected Myer stores, The Perfume Connection and leading Pharmacies.

Look out for the ad campaign imagery but I’ll remind you closer to the time!

What do you think?  Are you looking forward to the release?  I love fragrances!

Love,
Sassi
Your Pop Culture Gossip Girl

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  1. Juicy Couture new fragrance, Couture Couture | 29 March , 2010

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