Kapiti & Perrier are melting away

| 15 December , 2009 | 1 Reply

I came across these top three ad campaign images for Kapiti Designer Ice Cream and I thought they were really clever … created by Colenso BBDO (New Zealand) but no idea is original!

kapiti-designer-ice-cream-campaign-600x300

kapiti-designer-ice-cream-campaign-1-600x300

kapiti-designer-ice-cream-campaign-2-600x300

And THEN I came across these Perrier ad campaign images and those just melted away (haha pardon the pun) in comparison.  Some people are just so clever, particularly in the execution and the Perrier video is really clever. Released by Ogilvy Paris in June this year.

perrier-melt-ad-campaign-1-600x450

perrier-melt-ad-campaign-2-600x450

perrier-melt-ad-campaign-600x450

What do you think? Do you agree that they’re clever? Do you have any favourite ad campaigns?

[Source]

Love,
Sassi
Your Pop Culture Gossip Girl

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