I don’t know if I’ve been on another planet but I have never heard of Wildfox Couture and I don’t know if that’s a good thing or not!Â But with more than a hint of pink in their latest ad campaign catching my attention I had to find out who they were!
Their tees are popular among the young Hollywood ‘it’ girls and that will always give a brand a boost even if it’s nothing spectacular!Â And we have an Australian distributor so clearly they are doing well and clearly I missed the press release!!
Wildfox Couture is an American vintage-inspired women\’s knitwear brand. Childhood friends Emily Faulstich and Kimberley Gordon are the creative force behind Wildfox and they say they are inspired by Native American artwork and vintage rock & roll t-shirts.
They also say:Â She is the Native Heart, she is all neon light, she is a love child. She is a Wildfox.
The ad campaign is very candy kitsch and barbie like while offering a very acerbic look at the young Hollywood teen!
Video from their latest campaign:
So tell me, have you heard of Wildfox Couture? What do you think? I love the campaign, simple, girlie and fun especially if you don’t take it seriously, you just can’t and I don’t think they do either!
Sites That Link to this Post
- Wildfox Couture Fall 2010 Lookbook: “It’s Witchcraft” | Sassi Sam Girlie Gossip Files | 1 June , 2010
- Victoria Beckham: Domestic Goddess for Glamour Mag | 2 February , 2010