Brands are looking at the success of Twilight and all it’s collaborative off-shoots including the Twilight Cosmetic and fragrance lines and doing the same, so in honor of Tim Burton’s upcoming film, Alice in Wonderland, Urban Decay is launching a magical Book of Shadows in Sephora on 28th December
Update: apparently this is not the case and it will be released at Urban Decay initially … will let you know if I find out more info. You can sign up for information at Urban Decay’s website.
Inside a hidden drawer lies 16 best-selling eyeshadows, with names like White Rabbit, Jabberwocky, and Oraculum. A travel-size Primer Potion and two 24/7 Eye Pencils are also included.
I love how the top opens to reveal a pop-up scene of Alice in the mushroom forest, with towering mushrooms bounding out, that would look lovely on the top of my walk in dresser! No pricing as yet.

It’s very cute and matches the OPI Alice in Wonderland nail polish collaboration.
Update: It has been confirmed that the Alice in Wonderland Book of Shadows will be onsale at Urban Decay on January 15th … have fun shopping chicks!
Love,
Sassi
Your Pop Culture Gossip Girl
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I adore Urban Decay stuff! Such a shame Sephora don’t ship to Australia – will need to get someone to pop into a store for me.
thank you so much for the info!
I love all things Alice and this is no exception! I’m not sure how I would wear those colours, but damn I would try! lol.
x
this looks so amazing. I actually don’t like how the book of shadows takes up so much space, but I could definitely make an exception for this!
http://www.youtube.com/watch?v=X0dZKbM2MbA
According to this video by Kandee Johnson, it comes out on Jan. 15
Up on the UD site is news that this palette will release Jan 15th!!
I am loving this palette – wish I could get my hands on it! Sob sob :’(
I bought this today and it is sooooo amazing. I was soo happy it was alittle on the pricey side but it did’nt matter it was totally worth it’
Im doing a haul vvideo tommrow and i’ll have it up soon so you can all see it.
You should all get it