Yesterday I was lucky enough to go and preview Berlei’s upcoming Spring/Summer 2010 Bra & Undie collection and boy oh boy it’s a gorgeous collection and I can’t wait to share them with you a little later in the year!
Berlei have tirelessly being championing the ethos that we all should be fitted properly for a bra, who hasn’t seen the girls doing a run with the wrong bra and wondering “OMG, doesn’t that hurt?” … and once you’ve been fitted properly you wonder why you didn’t sooner because when you are wearing the right bra, they are comfortable, they’re not supposed to be uncomfortable!
Berlei is the brand behind Australia\’s number one selling bra â€˜Barely There\’ and â€˜Fabulous Fit,\’ a new bra concept in the â€˜Everyday\’ range for everyone from an A to E cup.
Fabulous Fit Enhancer* (RRP$59.95) creates extreme cleavage with an enhancement of up to two cup sizes. Customised cups offer perfect lift with a personalised fit for your body. The cup is specially designed to enhance the bust while creating a natural shape under clothing.Â Â Convertible straps make this the perfect fashion fix and offers a Berlei solution for smaller busts.
Fabulous Fit Boost (RRP$59.95) features a plunge centre front with unique customised lift and shaping for each bust size. The seam free contour cups and thinned top edge are invisible under clothes making it the ultimate everyday boost bra. Fabulous Fit Boost is now also available in Fabulous Fit Luxe Boost*, with a lace trim for an everyday special look.
Fabulous Fit Coverage (RRP$59.95) ideal for bigger busts features extra coverage and support for everyday wear. Seam free moulded cups developed with side and front panels provide uplifting invisible support whilst providing modesty under clothes. The thin crossover straps also have an adjustable clip which convert this bra to a halterneck and cross over option, making it the ultimate coverage bra under your autumn winter styles.
The Fabulous Fit range of bras match back with the Berlei â€˜Barely There\’ brief range, in three colours, CafÃ©, Mocha, Black and sizes to suit everyone; Boost 10A â€“ 16DD: Coverage: 10B â€“ 16E.
See perfect for everyone, everyday!
Available nationally through Myer and David Jones, and at selected Specialty stores. For Stockists T: 1800 645 045.
*Enhancer and Luxe Bras are not due in stores until July!
Berlei: How to Get Fitted for a Bra Video
I was also lucky enough to get my ‘girls’ fitted for some new bras, being on the bigger side I’ve always made sure I’ve gone and gotten myself fitted by a professional but it had a while since I had so it was good to go and be fitted.
But before I was fitted professionally I actually went onto Berlei’s Youtube Channel to watch their video on how to fit yourself properly for a bra and it’s really really easy to do but the one thing I did wrong was not hold the tape tight enough under my boosies which measures the size of your back, so that’s my KEY POINTER, make sure you hold the tape tight! So that meant when I went and got fitted I put myself up a size and therefore the bra was too loose around my back; cup size was fine, I got that right.
Watch Kylie & Bianca while they show you how you can find your perfect bra or visit them at Berlei’s YouTube Channel.
Go on, go and give it a whirl, you won’t regret it!
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