Julia Roberts: Lancome 2010 Ad Campaign

| 20 May , 2010 | Reply

FINALLY, I’ve been waiting “patiently” for Julia Robert’s 2010 ad campaign images for Lancome to show up and here are three (photographed by Mario Testino).  As Fashionista pointed out last month, there was a big fanfare around Julia Robert’s announcement as Lancome’s newest beauty ambassador (since then we have had Penelope Cruz also announced as a new ambassador for Lancome’s Tresor fragrance) back in December 2009, but since then, nothing from Julia!

The videos below came out in March for French TV featuring Julia wearing Lancome’s Hypnose Precious Cells Mascara for the European market – and there’s one for the Japanese market. Yes Julia has been winning over Europe and Japan with her big smile but not so in the US (let alone here in Australia).

Interestingly Julia doesn’t speak a word, I thought she’d say something at the end but she doesn’t:

This is a behind the scenes video of her photoshoot, it’s been ages since I’ve seen her on the big screen, I’ve forgotten how beautiful she is and her big her smile is!

Hopefully we’ll see her arrive on Australian shores soon.

Update 2nd June:  I’ve seen posters of Julia Roberts for Lancome’s Hypnose Mascara around the city, so that means her campaign images are starting to roll out here in Australia, will try and find out more from Lancome next week.

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Category: Ad Campaigns, Beauty

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