Isabel Lucas: Tourism Victoria Ad Campaign Stills

| 12 June , 2010 | Reply

I’m intrigued by Isabel Lucas’ exquisite beauty, she has such an ethereal air and lightness about her.  She lives a contradictory Hollywood life that goes against her seemingly grounded and heartfelt passionate worldview and you can see how she struggles with the fame and trappings surrounding said celebrity lifestyle with her authentic core.

I came across these stills of Isabel from Tourism Victoria’s 2009 ad campaign for the Victorian Regional area of Daylesford. I absolutely love the artful way Tourism Victoria puts together their creative concepts, just so incredibly clever; can you imagine how they would promote Australia?

Lead a Double Life in Daylesford was designed to promote the diverse experiences on offer in regional Victoria. Showcasing Victoria as the leading Australian destination for spa and wellbeing experiences, the interstate campaign raises awareness of Daylesford as the natural mineral springs ‘capital’ of Australia.

The TVC depicts Daylesford as a village perched on the edge of decadence and purity filmed in key locations in and around Daylesford and the Macedon Ranges. Music is “Down to the River To Pray”, sung by Paris Wells supported by the Brunswick Women’s Choir. (Via)

Images LuLover @ tfs

Your Pop Culture Gossip Girl

Related Posts Plugin for WordPress, Blogger...

Tags: ,

Category: Ad Campaigns, Glossy News

Leave a Reply