Jennifer Aniston Launches her Debut Fragrance at Harrods

| 22 July , 2010 | 4 Replies

Jennifer Aniston flew across the pond to launch her Debut Fragrance by Jennifer Aniston at Harrods, rather than launching in the US first.

There is much confusion about the launch of her fragrance, the name Lolavie went down like a lead balloon and it has been removed from all packaging and promotional materials.

The bottle is now blank (why?) and there’s a slip cover of Jen over the white box (see the packaging here). It’s such a shame she didn’t keep the original name and packaging, who cares what everyone thinks, it’s her fragrance and she has a huge fanbase!  It will be interesting to see how it rolls out in the US.

Anyway as usual she looks absolutely glamboyant at the launch in a Valentino nude strapless dress with pretty bows, from the pre-fall 2010.11 collection with strappy Azzedine Alaia sandals.

Hot Celebs

Your Pop Culture Gossip Girl

Related Posts Plugin for WordPress, Blogger...

Tags: ,

Category: Beauty

Comments (4)

Trackback URL | Comments RSS Feed

  1. Brenda says:

    I think the name ‘lolavie’ was too similar to Marc Jacobs ‘Lola’ fragrance and maybe there was a dispute?

  2. Sassi Sam says:

    That’s not very nice, I think her marketing team really stuffed up and ran out of time to fix it properly.

  3. curvesmart says:

    My guess is the bottle is blank because they couldn’t find a font that made the word “Desperation” look marketable. At least, that’s what this perfume smells like to me.

Leave a Reply