First Look: Taylor Swift for Covergirl’s Natureluxe Foundation

| 6 December , 2010 | 1 Reply

Back in May this year, it was announced that Taylor Swift was a new brand ambassador for Covergirl and although it was announced that we wouldn’t start to see her adverts until January 2011, one has appeared and she looks fantastic.  Back then she said:

“I am so excited to become the next COVERGIRL,” said Swift. “I have admired many of the COVERGIRL\’s since I was a little girl& great artists and actresses who are confident and still themselves. It\’s like a dream come true to be a part of the future of COVERGIRL.”

They say the new NatureLuxe Foundation is as light as air with added cucumber, Taylor is wearing the Alabaster shade in the advert.

This divine new product range will not hit our shores until August 2011 … can’t wait!

Here’s the first photo of Taylor with the new collection courtesy of StyList and the new collection is starting to roll out online in the US.

StyleList caught up with Taylor at New York’s Peninsula Hotel, where Swift was still high on the excitement of her CoverGirl campaign:  “I remember when I was a little kid and I was flipping through Seventeen magazine or something, and I saw Faith Hill as a CoverGirl. I thought that was the coolest thing in the world,” remembered Swift.

When I first saw it, I thought it was for Clinque … what do you think?


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Category: Ad Campaigns, Glossy News

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  1. Payton says:

    Natureluxe Foundation will be hitting Walmart January 2011!

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