In a daring mix of high fashion and landmark iconography, Mattel have created the ultimate homage to Australia â€“ the Sydney Opera House Barbie® Doll.
The doll is the fourth in the Barbie® Dolls of the World Collection® Landmark Series which feature BarbieÂ® dressed in fashion-forward gowns artistically inspired by some of the world’s most famous architecture. The Sydney Opera House is the latest addition to the series following Big Ben, the Eiffel Tower and the Statue of Liberty.
BarbieÂ® Senior Brand Manager Kate Carroll said: ˜The Sydney Opera House BarbieÂ® brings the world-famous Sydney Opera House to life through fabulous Barbie® fashion.’
Chief Executive, Sydney Opera House Richard Evans said: “I am continually amazed by the way Sydney Opera House ignites the imagination of designers around the world. The Sydney Opera House Barbie® shows that there is no limit to the ways in which our signature soaring white sails can be translated into objects of desire and beauty.”
With the Sydney harbour breeze blowing in her hair, the Sydney Opera House Barbie® doll is a true Australian beauty wearing a gown that combines the overall look of the Sydney Opera House with contemporary runway fashion. Jorn Utzon’s famous sails inspire Barbie’s® bodice while her billowing skirts reflect the blue of Sydney harbour. Customised earrings and a clutch bag, also inspired by the sails, complement the gown perfectly.
Mattel commissioned a photo shoot with leading fashion photographer Richard Freeman and Creative Director Tony Assness where Sydney Opera House Barbie® comes to life on a human scale with model Eliza Humble in the signature gown recreated for the occasion by Alex Perry.
Alex Perry said of the collaboration: “I am thrilled to be collaborating with Mattel on this project. It is such a momentous venture and combines two classic and enduring icons “ Barbie® and the Sydney Opera House.”
The Sydney Opera House Barbie® Doll is available from Target, Big W and specialty retailers nationally or online at Myer RRP$44.99, for your nearest stockist call 1300 135 312.
I’m blown away, it’s just incredibly glamboyant and what an honour!
Courtesy of Mattel
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