Dior ADDICT Lipsticks: Kate Moss, The Icon & The Muse … have landed!

| 1 March , 2011 | 6 Replies

The first ever Dior makeup product was a lipstick, which extended the Dior universe by adding a final touch of colour to a look.  Simple, audacious and ultra-feminine, colourful lips have since become a Dior trademark. Divinely styled by the artist René Gruau in the late forties, today Dior Addict is embodied by the one and only Kate Moss (as I revealed beg. February).

Kate Moss has been John Galliano\’s muse for many years. Her unique beauty as well as her love of fashion are an endless source of inspiration for John Galliano and Dior. Over the years, they have formed a lasting friendship and fashion partnership. No one else but Kate “The Iconic Muse” could possibly embody Dior Addict.

DIOR ADDICT LIPSTICK allows for a simple shine with high impact, coat after coat. Encased in a silver base overlaid with a gleaming transparent case the DIOR ADDICT LIPSTICK features a completely new, sensorial formula providing vibrant colour and shine. The light melting texture is sensual in application, with 25% less wax than a classic lipstick, containing a “Mirror Shine” gel giving a sheen and transparency and ultra hydration to your lips that come in a runway collection of 44 shades.

‘KATE\’ was photographed by David Sims and appears in a fashion story “An Addict Film” by Jonas Akerlund and will appear on Dior’s website from the 1st March (European time): www.dioraddict.com.

Update, video has hit youtube:

Kate is wearing the iconic DIOR ADDICT LIPSTICK shade No. 578 “Dior Kiss” and I have one and I’m so excited … you will hear more about what I think when I post about my Dior Masterclass I attended yesterday hosted by Jamie Coombes, Dior’s Celebrity Make Up Artist! But they are lovely and glossy on the lips!

Dior Addict Lipsticks will retail for RRP$49.00 and are on counters today addicts, for your nearest stockist contact: (02) 9695 4800.

Courtesy of Dior

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