Georgia May Jagger: Marc Jacobs “Fight Like a Girl Campaign for Fashion Targets Breast Cancer

| 11 May , 2011 | Reply

Georgia May Jagger is the face of Marc Jacob’s “Fight Like a Girl” campaign for Fashion Targets Breast Cancer that features a limited edition tote bag with a Marc Jacobs character, Miss Marc, wearing boxing gloves, a tank top with the ‘Fight\’ slogan emblazoned on it and a big grin.

Georgia May wanted to be part of the campaign because her mother’s twin sister Terry was diagnosed with the disease in 1998 sharing: ‘I saw what she went through and cancer really does affect the family, too.’

The Marc Jacobs tote is on sale for around £30 in Brown Thomas stores ( with all proceeds raised going to Action Breast Cancer and Europa Donna Ireland. (via)

We have to wait until August before we see who will front our Fashion Targets Breast Cancer campaign and what brands will be on board this year.

BTW: I want one of those tote bags!

Your Pop Culture Gossip Girl

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Category: Ad Campaigns, Glossy News

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