A scent that reminds you of the moment you’re in. It brings you back to reality and awakens your senses. All of it in just a spritz!
Lifting the joyous spirits of a young Gucci girl, Flora by Gucci Eau Fraiche, is exquisitely feminine and haunting fragrance. Imagine being haunted by spring flowers and chiffon dresses. Heavenly, isn’t it?
Inspired by the silk scarves designed for Princess Grace of Monaco in 1966, Gucci’s creative director, Frida Giannini, wanted to mix in the timeless charm, grace and attitude of the brand in a perfume bottle.
“Flora is lighter, the floral scent of course evokes a younger consumer, and she has a hedonistic, daring side. I don\’t want to say that Flora is the daughter of Gucci by Gucci but maybe the younger sister,” says Giannini.
Its fruity floral combination is perfect for a breakfast date, a lunch party or the red carpet. We know how much you love fantasising about a Red Carpet event. This Gucci girl is a contemporary woman who values the brand’s history but isn’t naive.
It blasts in with fresh citrus notes of bergamot and kumquat and slowly opens its rose petals to soft and romantic notes. The evocative blend of sandalwood and patchouli as the base notes last for hours.
The spirited scent is just so upbeat, that it will make you want to walk outside and allure everyone around you. Something a young, carefree but sophisticated woman would wear.
The hexagon-shaped packaging of Flora by Gucci Eau Fraiche is a fresh take on its contemporary classic. The back bow with light gold bamboo tassels, gives it that extra chicness.
Eau de Toilette 30 ml RRP $79; 50 ml RRP $99; 75 ml RRP $139. It’s available at MYER, David Jones, Gucci Boutiques and selected independent stockists now. For all stockist enquiries, please contact (02) 9695 5678.