New: NutriumMoisture® Dove Nourishing Body Wash Range

| 17 May , 2011 | Reply

Dove had upped the moisture stakes ante with the release of their ‘upgraded’ Nourishing Body Wash range featuring NutriumMoisture® technology that will help hydrate and nourish skin deep down in the skin’s surface layers.

Daily showering is one of the biggest contributors to dry skin because cleansers can strip away our lipids (natural moisturisers) and other essential nutrients. The new technology is based on that used in the iconic Dove Beauty Bar – an ultra mild technology called DEFI (Directly Esterified Fatty Isethionate), which until today has been impossible to recreate in a liquid form.

Dove\’s patented NutriumMoisture® technology takes the DEFI technology and enriches it with lipids that are found naturally in the layers of beautiful skin. These lipids work to keep the skin\’s moisture barrier intact, while ultra mild cleansers remove dirt and oil. This lipid delivery technology, coupled with a blend of natural oil and glycerin, completes the nourishing formulation to help leave the skin looking healthy, hydrated and beautiful. It contains:

  • Lipids – identical to the ones your skin produces, absorb deep into your skin, which rebuilds its beauty from within.
  • Natural Oils – to absorb quickly to help smooth and soften skin
  • Glycerin – a humectant to help hold in your natural moisture.

Every product in the Dove Nourishing Body Wash range features NutriumMoisture® technology and new to the range is the Dove Revive Nourishing Body Wash, which is infused with a revitalising pomegranate and lemon verbena scent.

The new look range comes in 200mL, RRP$3.99; 375mL, RRP$6.99; 700mL, RRP$10.99; and excitingly two scents in the 1L RRP$12.99.  Available at your local supermarket and selected pharmacies, for your nearest stockist call 1800 061 027 or visit www.mydove.com.au.

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Sassi
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