Emily Blunt is the new face of Yves Saint Laurent’s Opium Fragrance

| 21 September , 2011 | 3 Replies

Emily Blunt has been announced as the new face of Yves Saint Laurent\’s fragrance Opium and this is our first look at her campaign although it very much looks like a behind the scenes image as photographed by Patrick Demarchelier and the TV campaign shot by Romain Gavras.

“I am very honoured to have been chosen to be the face of OPIUM by Yves Saint Laurent. I have huge admiration for the House of Yves Saint Laurent and feel that this House has always truly understood the expression of elegance – its mystique and its indescribable power.

“It is a really exciting experience to embody this legendary fragrance, which has stood the test of time without its allure ever being diminished. Being a part of this new campaign and being able to tell the story of this very evocative fragrance is a real thrill.”

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Sassi
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Category: Ad Campaigns, Fragrances, Glossy News

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