“At Avon, beauty means finding a great new fragrance like Step Into Sexy, but it also means championing economic empowerment and improving the lives of women around the world,” says Lily Destefano, Avon\’s Vice President of Marketing, North America Beauty. “It\’s very special to work with someone like Christy who shares our Avon values.”
The new fragrance “Step Into Sexy” is billed as an “Oriental Floral” with Christy Turlington Burns as the face of the campaign.Â The seductive scent opens with alluring, elegant notes of black raspberry, mingled with delicate spring freesia flower and a whisper of fresh, crisp, violet leaf.Â The mid notes open to a deeper, more sensual heart reveals warm rosewood and velvety ultra violet blended with a flutter of exotic butterfly orchid. With the base notes of transformative notes of creamy cashmeran, sueded orris root and golden ambers unveil a sophisticated, long lasting base.
Step Into Sexy Eau de Parfum (1.7 fl oz) is available November 2011 for US$28.00 exclusively through Avon Representatives, I’m waiting to confirm the Australian release date.
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