Bianca Balti Joins L’Oreal’s “Dream Team” as their newest Ambassador

| 7 November , 2011 | 3 Replies

L’Oreal Paris has just announced the signing of international model Bianca Balti to their ‘Dream Team’ as their latest Ambassador alongside famous faces such as Beyoncé Knowles, Rachel Weisz, Gwen Stefani, Freida Pinto, Jennifer Lopez, Doutzen Kroes, Liya Kebede, Hugh Laurie and our very own Megan Gale.

“Bianca is incredibly beautiful, sensual, feminine and at the same time spontaneous, funny and completely genuine. She is a person that you cannot help but adore, a modern young mother, a woman of her time. We are delighted that this bubbly Italian pearl has become the new face of L\’Oréal Paris”, declares Cyril Chapuy, Global Brand President of L\’Oréal Paris.

Born in a little village in Lombardy, Bianca was 20 when she was spotted whilst working a summer job in a supermarket. One month later, the world discovered her in a Dolce & Gabbana ad campaign. Very quickly, her magnificent pout and big blue eyes enchanted the world\’s greatest designers. In 2005, she joined the dream team of Victoria\’s Secret models.

“I am very honoured to represent such a huge brand. It is a very exciting project to be part of& the incredible dream team of spokespersons who embody the brand& and at the same time, it is such a responsibility to be able to say “we\’re worth it” to all women worldwide!” declares Bianca Balti.

In the announcement Bianca shared the following:

What is your beauty regime?

I take care of my skin on a daily basis. Every morning, I clean my face with Pure Zone exfoliating gel wash and toner from the L\’Oréal to keep my skin deeply clean and prevent any pimples. Then, I put the new serum from the Youth Code line, few drops with a very light texture to prevent my skin to age and to leave a perfect skin before I start my make-up routine. In the evening, I always remove my make up with milk from the Triple Active line both for the face and the eyes, which is very gentle on my sensitive skin.

Also, every day I wash my hair. I use the Elvive Full Restore 5 which is perfect for my hair stressed by all the products hairdressers apply every day at work. My favorite is the 60 Second Saviour which I apply after the shampoo and that I immediately rinse away. Every week I use the mask. This beauty routine keeps my hair healthy and shiny.

For my body I use every day after the shower the Nutrilift Body moisturizer for dry skin. It keeps my skin soft for 24 hours. It helped me a lot after my pregnancy to keep my skin in perfect conditions.

What are your 3 must have, can\’t live without beauty products?

The True Match foundation which is very light but covers very well the imperfections of my skin and matches perfectly my skin tone. The Architect 4D mascara, very easy to apply gives me a fake lashes look. The Color Riche lipstick for a special evening. I love the intensity of the color and especially the creamy texture that leaves my lips well moisturized for hours.

What does “Because You\’re Worth it” mean to you?

It means that every girl has the right to feel confident trough beauty. And L\’Oreal gives this opportunity to every woman and reminds them that they’re special and they have to be proud of whom they are!

Do you do any charity work that you would like to tell us about?

I represent SOS VILLAGGI DEI BAMBINI, an international organization who takes care of children in need all around the world. I especially care about the work they’re doing in Italy, building villages where they help kids with family issues to have a normal life staying close to their family and the families themselves to solve their problems and reconnect with the kids. Obviously I’m very sensitive to this theme as well as to the emancipation of women. That\’s why I also support MILE AGAIN, an organization from Udine in Italy that takes care of women victims of abuses. And I also help a medical team to do surgery to the women in Pakistan who are brutally injured by acid.

Who is your beauty icon?

My mum. She\’s still so beautiful, sophisticated in a natural way.

What gives you confidence?

My daughter (Matilde – 4 yrs) who who loves me and makes me feel the most important person in the world!

Congratulations Bianca!

Your Pop Culture Gossip Girl

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