WATCH: Sneak Peek at Alexa Chung’s New TV Show \’24 Hour Catwalk\’

| 2 December , 2011 | Reply

StyleWatch brings us an exclusive first look at the highly anticipated new TV show from Alexa Chung, “24 Hour Catwalk.”  Hosted by Alexa, each episode gives four talented designers the chance to compete to create their own collection … in just one day. After a first cut challenge and elimination that will test their innovation and aesthetic, the competition whittles down to two, each tasked with creating a themed collection for their own star-studded runway show.

Contestants will be on pins and needles when they, along with help of a talented and opinionated sewing team, must prepare to showcase their three-piece collection to the program\’s judges, including Cynthia Rowley, Derek Blasberg and James LaForce. As the clock ticks down, “24 Hour Catwalk” will find out who has the vision, the talent and the endurance to put it all on the line in hopes of winning a cash prize and the chance to become the next “it” name in fashion.

Each winner receives a $10,000 cash prize courtesy of CoverGirl and Herbal Essences, the show premieres on January 10th in the US. You can visit their website for more.  Hope we get it here!

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