Nicolas GhesquiÃ¨re has announced that Kristen Stewart will be the face of the newest Balenciaga fragrance for women, to be revealed in Fall 2012.Says Kristen Stewart:
“I love Balenciaga fashion because it is incredibly bold and forceful, yet feminine and sexy. I found there was a real creative freedom about this project. I feel blessed and really proud of being the face of this new fragrance.”
Says Nicolas GhesquiÃ¨re, Creative Director of Balenciaga:
”Kristen Stewart embodies the modernity of the new Balenciaga fragrance with her unique sensibility and intelligence. From her early appearance in â€˜Panic Room\’ to her independent choice of â€˜Welcome to the Rileys,\’ I\’ve always sensed her progressive character. In 2006, I invited her to appear in a project shot by Bruce Weber. Since then, I\’ve always wished to collaborate with her further, knowing that she shares the radical spirit of Balenciaga.
Kristen Stewart follows Charlotte Gainsbourg who represents Balenciaga Paris, the first fragrance, since 2010.
This campaign is going to be very much coveted for a first look, I for one cannot wait to see it.
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