Lea Michele was named last month as the new face of Candies for Kohl’s replacing the adorably cute Vanessa Hudgens and following in the footsteps of Britney Spears and this is our first look at her upcoming Spring 2012 campaign as photographed by Yu Tsai.
“Candie’s is such an iconic brand and I am so happy to be working with them,” said Lea Michele.Â “The concept for the new Candie’s at Kohl’s campaign is about enjoying being at home, feeling relaxed, comfortable and happy,” continued Lea Michele.
[Commenting on past Candie's campaigns, Lea Michele stated]:”Britney Spears is definitely my favorite past Candie’s girl, her campaigns were gorgeous.”
The campaign titled, “Hangin’ At Home” features Lea causing a stir in the kitchen, glamorously lounging by the pool and being playful in her bedroom giving consumers a behind the scenes look at Lea’s everyday life at home.
Check out Michele’s behind the scenes video:
What do you think? Who’s your favourite Candies Girl?
Candies is available exclusively at Kohl’s, visit their website for more.
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Category: Ad Campaigns