Alyssa Sutherland Joins the “Dreamwarp Society” for Mimco’s Autumn/Winter 2012 Campaign

| 3 February , 2012 | 1 Reply

Alyssa Sutherland is back and she’s joined the Dreamwarp Society for Mimco’s Autumn/Winter 2012 Campaign.  Sporting wild high hair, Alyssa was styled by Mimco’s Creative and Commercial Director Cathryn Wills and photographed in Bangkok wearing a pile of eclectic accessories.

The new campaign is inspired  by the notion of ‘8 rounds’. It is said that we need 8 hours of sleep to function properly throughout the day. The precious 8 hours during which we cling to our dreams each night, the lucky number 8 in Chinese numerology, the line of continuity of the number and the duality it presents visually suggesting the shape of an hourglass…the clock starts, stops, and starts again. 8 in the team. 8 hours of light. 8 surreal locations. 8 unique looks.

Check out the on location video, surreal:

You can check out the new collection at Mimco’s website.

Your Pop Culture Gossip Girl

Related Posts Plugin for WordPress, Blogger...

Tags: , ,

Category: Ad Campaigns

Comments (1)

Trackback URL | Comments RSS Feed

Sites That Link to this Post

  1. Femme Feature: Alyssa Sutherland the mysterious princess | APAROO | 25 May , 2013

Leave a Reply