Gwyneth Paltrow is the Face of the New Boss Nuit Pour Femme Fragrance

| 11 May , 2012 | 1 Reply

Gwyneth Paltrow is the new face of new fragrance Boss Black Boss Nuit Pour Femme scent as revealed by WWD. The new fragrance is inspired “by the elegance and sensuality of the little black dress,” Gwyneth shares:

“I was honored and very happy to be chosen as the face of Boss Nuit Pour Femme. “To me, the Boss woman is driven, ambitious, and goes after what she wants, but she balances being strong and very feminine at the same time, characteristics that I strive towards in my own life.”

“We are delighted to welcome Gwyneth Paltrow to the Hugo Boss family,” said Gerd Von Podewils, global marketing director for the brand’s fragrance. “She is the perfect complement to Boss Fragrances.”

We can expect to hear and see more soon.

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