Kenzo have released FlowerTag fragrance, a youthful version of the original Flower by Kenzo from 2000. The new floral-fruity fragrance is inspired by the urban art of graffiti, Flower Tag Eau de Parfum:
“Paris. The night progresses, intense and captivating. A young woman tags her dreams on glittering darkness. Flower Tag Eau de Parfum reveals a mysterious sensuality.”Kenzo planted a new story, one reflecting the desire to give life to a flower in the city, combing nature with urban culture.ÂFrom New York walls to the finest galleries in the world, tagging or graffiti art is blossoming all over.
The ephemeral flowers strikes out and voices new desires. The poppy walks the walls.
In a free, spontaneous gesture, it tags its new identity and sign a new fragrance: FLOWERTAG.
The new composition is a floral-fruity-gourmand, created by perfumer Olivier Cresp opens with fruity notes of grapefruit, black currant and rhubarb. The heart is floral with gardenia, jasmine and peony and the base is gourmand, due to sweet notes of praline, vanilla, patchouli and musk.
It’s a really intense fruity floral mix that lingers softly around you with a touch of woodiness giving it a lovely a feeling of sensuality, depth and freshness to the scent.
The rich red bottle represents the urban poppy dancing in the breeze ‘flower tagged.’
Flower Tag is available in 30mL EDP (RRP$87), 40mL EDP (RRP$122) and 100mL EDP (RRP$165) now at Myer, David Jones and authorised pharmacies and perfumeries and online at www.kenzostore.com.au.
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