Gap’s 2012 Holiday Campaign is All About “Love In Every Shade”

| 15 November , 2012 | Reply
This holiday season, Gap’s new global marketing campaign, “Love Comes In Every Shade,” celebrates the colorful, optimistic holiday and illustrates some of the many forms of love, from puppy love and married love to best friend love and sibling love.

Wearing the must-have gifts of the season in a range of colors, the campaign features a diverse group of actors, musicians and their loved ones. Each group represents a different relationship, including true love with actors Michael J. Fox and wife Tracy Pollan; fatherly love with rapper Nas and his father, blues musician Olu Dara; modern love with the cast of NBC’s “The New Normal”; self love with actress Aubrey Plaza; puppy love with actor Jack Huston and his dog Orso; best friend love with director Gia Coppola and actress Nathalie Love; and married love with musician Rufus Wainwright and artistic director Jörn Weisbrodt.

“This campaign features some well-known actors, musicians and their loved ones, all wearing clothes from our new holiday collection,” said Seth Farbman, Gap’s Global Chief Marketing Officer. “Their personal relationships help remind us that every family is unique and often goes beyond just those we’re related to—it also includes the people we share our lives and deepest passions with. This campaign celebrates these diverse, optimistic views on family and the many forms love can take.”

You can share your own love digitally via Gap’s Postagram’s Facebook app, Twitter, Instagram and Pinterest.

Go on, share the love around, we can never have enough love in the world!!

Love
Sassi
Your Pop Culture Gossip Girl

Related Posts Plugin for WordPress, Blogger...

Tags: ,

Category: Ad Campaigns

Leave a Reply

*