Fall Under the Spell of Dior’s New Hypnotic Poison Eau Secrete Fragrance

| 31 January , 2013 | Reply

There’s nothing we love more than a fabulous new fragrance to fall in love with – they transform you to another time, or place, and we just love being transported as we discover new and delightful fragrances.

Dior have just released a new fragrance in the iconic Poison universe, Hypnotic Poison Eau Secrete, and we have been cast under it’s alluring spell. With new flirtatious and sensual dimensions, it captures the spirit of the ultimate femme fatale, embodying the sensuality and grace of a woman in charge.

Poison-Potion, Poison-Passion: inspired by the powers of seduction, the campaign features the alluring Mélanie Laurent, the green-eyed icon, as the face of the fragrance. Photographed by Steven Meisel, with her feline grace and emerald eyes, the Hypnotic Poison woman is an irresistible sorceress.  Set against the mysterious backdrop of a secret rendezvous her allure is fatal, her aura dangerous. She is waiting. Waiting for him…

Mélanie_Laurent_Hypnotic_Poison_Eau_Secrete_Fragrance_Campaign

Hypnotic Poison Eau Secrete takes the bewitching original scent and blends it with teasingly lighter oriental notes. The result is an enchanting addictive  fragrance that sweeps you up in the seductive world of secret romances and rendezvous – seriously we are not kidding here, it’s truly divine and a really fresh Oriental scent that you will want to bathe in!

The fragrance opens with a attention grabbing burst of Sicilian Mandarian, Orange and Bergamot. The fresh citrus and playful and flirtatious, adding an extra dimension to the original Hypnotic Poison fragrance. This blossoms slowly into the warmth of sensual jasmine and neroli, which weave an extra seductive spell on the scent before finally concluding in the ultra-feminine scent of vanilla.

The new fragrance retains the heart of the classic Hypnotic Poison, however, the new additions create a brand new, heady and enchanting scent that will be sure to turn heads. Significantly fresher than the original, Hypnotic Poison Eau Secrete could be worn daily without being suffocating or overbearing.

Hypnotic_Poison_Eau_Secrete_Fragrance_BottleA passion-red molten bottle continues the hypnotic theme of the fragrance, as seductive as ever. The elongated form displays a slender elegance. In fiery shades of molten glass, this apple of love is an appeal to sensuality. It is a bottle that retains all its telluric force and its volcanic soul, but is drawn skywards signifying a new lightness.

Dior’s Hypnotic Poison Eau Secrete Fragrance is available now, nationally at David Jones. The fragrance comes in two sizes; 50 ml RRP$125 and 75 ml RRP$175. For your nearest stockist, call (02) 9695 4800.

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