BCBGMaxAzria Bon Genre Fragrance is the Final Trio of this Sweet Chapter of Scents

| 9 April , 2014 | Reply

BCBGMAXAZRIA have released their third and final fragrance in the BCBGMAXAZRIA Fragrance Collection; BCBGMAXAZRIA bon genre, a seductive scent with an alluring air of mystery and a kick of attitude for today’s confident, sophisticated woman.


BCBGMAXAZRIA bon genre adds a glamorous edge and rounds out the portfolio with a fragrance for the ingénue in every woman.  Created on the heels of the successful 2012 launch of the feminine and very pretty, BCBGMAXAZRIA bon chic and the playful signature BCBGMAXAZRIA fragrance in 2011.

“I set out to create fragrances that would have meaning for the many facets of the BCBGMAXAZRIA woman. As the third and final piece of the Fragrance Collection, BCBGMAXAZRIA bon genre is an exploration of her darker more mysterious side and brings an effortlessly cool sensibility – with attitude – to the collection.” – Lubov Azria, BCBGMAXAZRIAGROUP’s Chief Creative Officer


The fragrance is a sweet and seductive scent with an alluring air of mystery, featuring top notes of; Lychee, red berries, bergamot, black pepper ORPUR®, heart notes of; Jasmine noir, tuberose, tiger lily, cardamom and base notes of Australian sandalwood, golden amber, black vanilla, patchouli that layers down into a seductively sweet but not overpowering scent that is perfect for a sexy night out with the one you love.


The opulent purple fragrance bottle is divine and mirrors the shape of the signature BCBGMAXAZRIA fragrance collection style, designed to resemble hourglass curves with the brand’s iconic butterfly logo that has transformed into a blooming flower on the cap.

The BCBGMaxAzria Bon Genre Eau de Parfum is available in two sizes; 50mL RRP$70 and 100ml RRP$95. They are available now nationally at Elizabeth Arden counters or online at www.elizabetharden.com.au. For your nearest stockist you can call 1800 015 500.

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Category: Fragrances

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