About

My name is Sam Winter and I’m the creator of Sassi.

Sassi is a self-proclaimed shopaholic who loves all things fun and girlie and I have created a website and blog that embodies this ideal. Everything is from Sassi’s perspective, she’s your online virtual friend. I sometimes will write a guest post on Sassi’s blog in my own voice which is different but primarily this blog is all about Sassi!

Launched in 2006, the site focuses on fashion, beauty, lifestyle and pop culture. Sassi’s online store allows you to satisfy your shopping cravings with cute Sassi Sam branded apparel and gorgeous girlie gifts, while Sassi’s Girlie Gossip Files gives you your glossy gossip fix.

A fun and unashamedly girlie site, Sassi provides you with an escape into a visual pink paradise where you can see the world of fashion, beauty and pop culture through rose-coloured glasses.

Pretty pictures get me through my day, the inspire me in many ways and I have a very healthy obsession with Victoria’s Secret, especially our Aussie Angel Miranda Kerr.  I just love pretty pictures and girlie gossip, it’s just fun, fluffy and light, no seriousness here!

You will notice that I don’t like to have a strong opinion about things, unless it’s something really important to me. The reason why I don’t is because everyone has their own opinion and I accept and respect that. I like to be able to provide you with as much information as possible for you to be able to make up your own mind.

I also have a Pollyanna Policy, I respect constructive feedback as people have their own opinions but I don’t appreciate any snark, no-one deserves to be snarked on.

Thanks for following and supporting me and Sassi, we appreciate it and look forward to a cup of tea and cupcakes with you soon.

Love
Sam & Sassi